Zoya, the exquisite diamond boutique from the House of Tata, presents “Finely Crafted Journeys” – conversations with women achievers, whose creativity and commitment to their craft has created something truly distinctive.
Zoya’s muse was Radha Kapoor Khanna, a creative entrepreneur, design thinker, innovation evangelist, and the Founder & Executive Director of DICE Districts that houses 4 schools across design (Indian School of Design & Innovation with Parsons, NY), communication (Media & Communication School with WPP), management, entrepreneurship, hospitality and culinary arts.
What inspired you to pursue your craft?
My childhood memories at Disneyworld and Epcot Centre had sparked my creative imagination, and I knew that I was ready to jump into the world of creativity. It is this thought that made me choose design as my career path even though it was not a conventional choice. My time at Parsons New School of Design, New York was a real eye opener, which led me to believe that design can positively impact the world and create a revolution.
What does creativity mean to you?
I believe that creativity and innovation are going to be the game changers of all future careers. India is indeed headed towards being a creative economy, and I believe that the four pillars of this exponential change are Design, Innovation, Creativity and Entrepreneurship which I call the DICE Future.
What do you enjoy most about your craft?
I get to engage with young talent to brainstorm and conceptualize and nurture new and disruptive ideas and unleash my creative skills. The most exciting part is that I get the opportunity to meet different kind of people as I believe there is something to learn from each one of them.
Zoya and me
A home-grown luxury brand, Zoya is a great expression of Indo-western art and culture. Zoya’s exclusive designs made with immaculate craftmanship have the right mix of traditional and contemporary. Blending of inspirations from across the world to create something distinctive resonates with my philosophy of work as well.
Radha Kapoor adorns Earrings and Ring from the Pezzo D' Arte collection